The AIA Nevada Fellows Forum Series will do a deep dive into the critical foundation of successful architectural practice: Marketing and Business Development. This educational initiative represents a strategic investment in our membership’s professional growth, bringing together the collective wisdom of distinguished AIA Fellows to address the real challenges facing today’s architects.

Marketing and Business Development is the lifeblood of professional service firms. But in an increasingly competitive landscape, how do firms position themselves for the projects they truly want? How do they build authentic brands that resonate with ideal clients? And most importantly, how do they consistently secure the work that allows their firms to not just survive, but thrive?

Panelists:
Eric Roberts, FAIA, President, KNIT Studios
Craig Galati, FAIA, Principal, LGA Architects
Ann Trobough, CPSM, Marketing Director, TERPconsulting

Moderator:
Kayleigh Hasshaw, CPSM, VP of Marketing & Business Operations, TJK Consulting Engineers, Inc.

This course is pending CE approval.